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Explore the long and ferocious rivalry between Coke and Pepsi.
Traces the long and ferocious rivalry between Coke and Pepsi, centered on the “New Coke” debacle of 1985. For almost a hundred years, Coke had been the undisputed leader in the multibillion dollar global soda industry–stodgy, predictable, but indisputably top dog–while Pepsi had been the upstart No. 2, forever poking at its big brother with cutting edge advertising. But in 1985, in a stranger-than-fiction twist, Coca-Cola’s executives took a step so daring that no one in either company could believe it: they changed the formula of the most popular beverage on the planet.
August 18, 2019
History, Herzog & Company
43 people
Christopher Emerson
Narrator
Acting
Harvey Yazijan
Self
Acting
Bill Katz
Self
Acting
Joel Stein
Self
Acting
Rob Baskin
Self
Acting
Thomas Oliver
Self
Acting
Katie Bayne
Self
Acting
Michael Beindorff
Self
Acting
Patti Rueff
Self
Acting
Craig Weatherup
Self
Acting
Ken Ross
Self
Acting
Aaron Walton
Self
Acting
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